By Megan Bennett Fundraising has always been about making a clear case for need, telling a story, and creating a method for saying thank you while growing the relationship with a donor so they give again and, hopefully, with a larger commitment each time. That’s the basics of fundraising, and while raising money for your… Read more »
Tag: social media
6 ways to use social media to reach your fundraising goals
By Megan Bennett There is no better way to get an organization’s message out in front of donors than meeting them where they are. Americans spend more than two hours a day on social media each and every day and the number of users on social platforms continues to climb, making it impossible to ignore… Read more »
Eight tips for a successful #GivingTuesday
By Kelly R. Young #GivingTuesday is less than two weeks away (December 1). While many organizations have had their fundraising strategies and communication plans in place for some time, if you’ve been dealing with the day-to-day issues facing nonprofits and haven’t had time to develop yours, don’t panic! There’s still time to engage and inspire… Read more »
The role of technology in disaster giving
Last Friday, we posted recommendations from Dr. Patrick Rooney on impactful ways to give to Hurricane Harvey victims. Now, Dr. Una Osili, associate dean for research and international programs, and Dr. Amir Pasic, Eugene R. Tempel Dean, focus on the impact that modern technology and social media have on disaster responses, as well as how… Read more »